Jägermeister worldwide

Jägermeister is currently at home in over 150 markets. Every day, the herbal spirit travels to the farthest corners of the world, where we ensure that it complies with specific marketing rules, depending on the country and culture – and countless young adults enjoy its best-night of their lifes.

Jägermeister’s top 10 markets:

Germany

1

Germany is not only the home market of our herbal liqueur - and thus the most traditional - but also the largest Jägermeister market.

USA

2

In the USA, Jägermeister has had its fan base of ice-cold shots for years. Since the 1990s, this market has stood out with innovative marketing ideas. To this day, tap machines, Jägerettes and music programs are successful worldwide and part of the international Jägermeister brand.

United Kingdom

3

People in UK love to drink Jägermeister as an icecold shot as same as a mixed drink for years. For this, Mast Jaegermeister UK launched in 2014 as the first subsidiary outside of Germany. Since then Jägermeister has grown to the 4th Largest Spirit Brand in the UK and 4th Largest Global market for Jägermeister.

Poland

4

Poland is one of the most important spirits markets in Europe and Jägermeister has been able to grow rapidly there in recent years. The brand is one of the hottest for the young target group there.

South Africa

5

South Africa is one of the up-and-coming young Jägermeister markets and has managed to catapult itself to 3rd place for the first time. In the market, Jägermeister plays a role mainly at festivals and in connection with music.

Spain

6

Jägermeister has been able to successfully develop its image as a very hip and trendy brand in recent years - always a little out of tune and alternative, but always genuine.

GTR Total

7

At major international airports travelers are offered an unforgettable and unique brand experience with eye-catching, high-quality promotion stands.

Hungary

8

Hungary is traditionally a bitter market. This category plays a major role for local consumers. For many years, Jägermeister was one of the market leaders in the spirits segment and was able to grow even further thanks to the rejuvenation of the brand.

France

9

For a premium product like Jägermeister, France still offers room for development, because: The French love the German Jägermeister feeling! The ice-cold shot is famous virtually all over the country.

Italy

10

Italy is one of the oldest Jägermeister markets, as the success story of Jägermeister began here in the 1960s. Today, Jägermeister is an integral part of the Italian liquor landscape as the "amaro della notte" and is found in every well-stocked bar.

Germany

1

Germany is not only the home market of our herbal liqueur - and thus the most traditional - but also the largest Jägermeister market.

USA

2

In the USA, Jägermeister has had its fan base of ice-cold shots for years. Since the 1990s, this market has stood out with innovative marketing ideas. To this day, tap machines, Jägerettes and music programs are successful worldwide and part of the international Jägermeister brand.

United Kingdom

3

People in UK love to drink Jägermeister as an icecold shot as same as a mixed drink for years. For this, Mast Jaegermeister UK launched in 2014 as the first subsidiary outside of Germany. Since then Jägermeister has grown to the 4th Largest Spirit Brand in the UK and 4th Largest Global market for Jägermeister.

Poland

4

Poland is one of the most important spirits markets in Europe and Jägermeister has been able to grow rapidly there in recent years. The brand is one of the hottest for the young target group there.

South Africa

5

South Africa is one of the up-and-coming young Jägermeister markets and has managed to catapult itself to 3rd place for the first time. In the market, Jägermeister plays a role mainly at festivals and in connection with music.

Spain

6

Jägermeister has been able to successfully develop its image as a very hip and trendy brand in recent years - always a little out of tune and alternative, but always genuine.

GTR Total

7

At major international airports travelers are offered an unforgettable and unique brand experience with eye-catching, high-quality promotion stands.

Hungary

8

Hungary is traditionally a bitter market. This category plays a major role for local consumers. For many years, Jägermeister was one of the market leaders in the spirits segment and was able to grow even further thanks to the rejuvenation of the brand.

France

9

For a premium product like Jägermeister, France still offers room for development, because: The French love the German Jägermeister feeling! The ice-cold shot is famous virtually all over the country.

Italy

10

Italy is one of the oldest Jägermeister markets, as the success story of Jägermeister began here in the 1960s. Today, Jägermeister is an integral part of the Italian liquor landscape as the "amaro della notte" and is found in every well-stocked bar.